Make your products easier to understand, and impossible to ignore.
We’ve produced results for branding, e-commerce, naming, packaging, and digital marketing initiatives for some of the biggest toy brands in the industry. Our TEO methodology - Toy Editorial Optimization - is a proven framework that keeps consumers clicking, turning browsers into buyers.
How We Play
CONNECT & CONSULT
Tell us your needs and we’ll see how we can help.
ABCs: AUDIT, BRIEF, CONFIRM
We start with the basics and review your goals, audience, existing work, guidelines,
and other relevant information, as needed.
RESEARCH & OPTIMIZE
We apply our Toy Editorial Optimization system to identify key strategies, then refine for customization, consistency, and conversion.
IMPLEMENT & EXECUTE
We adapt tools, create guidelines, and build systems your team can use to implement new strategies and improve workflow and quality.
SCALE & SUPPORT
We help you bring it all to life across channels, touchpoints, and product lines and provide your team with any additional resources needed to execute the plan, from getting started to producing deliverables, and anywhere in between.
Real World Applications
